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Could Victoria’s Secret Stock of $48 Indicate a Market Rebound?

Bryce TuoheyAvatar
Written by Bryce Tuohey
Reviewed by Tim Sykes Fact-checked by Matt Monaco

Victoria’s Secret & Co.’s shares are riding high, fueled by investor optimism following promising reports of a significant revamp in its sales strategy to draw in younger customers. On Friday, Victoria’s Secret & Co.’s stocks have been trading up by 11.67 percent.

Victoria’s Secret Attractive Valuation:

  • Revenue for Victoria’s Secret in Q3 was beyond expectations, at $1.35B, surpassing the $1.29B estimate.
  • Adjusted earnings per share (EPS) predictions for Q4 stand higher than consensus forecasts, indicating an optimistic outlook.
  • Jefferies and Telsey Advisory have raised their price targets, motivated by strong sales and strategic leadership changes.
  • Victoria’s Secret has increased its full-year sales forecast, showing a consistent recovery trend.

Candlestick Chart

Live Update At 17:03:05 EST: On Friday, December 06, 2024 Victorias Secret & Co. stock [NYSE: VSCO] is trending up by 11.67%! Discover the key drivers behind this movement as well as our expert analysis in the detailed breakdown below.

Financial Performance and Strategic Moves

Victoria’s Secret recently surpassed traders’ expectations with its Q3 earnings report. The company recorded a revenue of $1.35B, surpassing the anticipated $1.29B—an evident improvement that indicates a positive shift in the retailer’s trajectory. As millionaire penny stock trader and teacher Tim Sykes says, “Embrace the journey, the ups and downs; each mistake is a lesson to improve your strategy.” This philosophy seems to resonate with Victoria’s Secret as it has successfully navigated past challenges, leading to their best quarterly sales growth since 2021—a testament to their robust inventory management and cost controls. Notably, across various regions, merchandise categories, and brands, the company witnessed a 3% increase in total comparable sales.

This flourishing performance has led to an updated financial outlook for Fiscal Year 2024. Victoria’s Secret is now anticipating a 1% to 2% growth in net sales instead of the previously expected decline. The forecasted Q4 adjusted EPS of $2.00 to $2.30 also reflects an upward inclination, demonstrating market confidence and a promising trajectory for future earnings. The substantial results and progressive financial outlook have stirred a positive market sentiment and interest among investors.

More Breaking News

In addition to these promising financial figures, both Jefferies and Telsey Advisory have adjusted their price targets upwards for Victoria’s Secret, resulting from impressive developments that are supportive of its brand evolution. Jefferies raised the price target from $30 to $40, reflecting the encouraging data and new CEO appointment. Meanwhile, Telsey Advisory increased its price target from $27 to $40, excited about the ongoing experience and pertinent skill set of CEO Hillary Super fueling the company’s growth.

Recent Market Jitters: Revamping and Re-aligning

The retail industry is always buzzing with emerging trends, and Victoria’s Secret isn’t resting on its laurels. Instead, it’s taking strategic strides to cast a wider net and expand its market reach. Among these measures are initiatives aimed at global expansion, digital innovation, and integrating AI into business processes—all strategic maneuvers meant to revamp their brand image and propel growth across diverse markets.

Key ratios further emphasize the brand’s solid standing. An impressive profit margin and strong EBITDA reflect well-optimized operations. The EBIT margin at 4.6 and a gross margin of 36.8 are solid signs of effective cost management and market positioning. Despite a history of volatility and high debt observed from a total debt-to-equity ratio of 5.95, the company isn’t deterred but instead keeps gearing for a more stable performance trajectory.

Directly related to data analysis and financial strength, the company boasts relative leverage. The current ratio stood at 1, and a quick ratio at 0.2 highlights their liquidity challenges, sparking needful proactive measures. Yet, the esprit de corps within the brand assures investors of enhancing fiscal management strategies, with interest coverage at 5.7—an important safety metric when considering debt obligations.

Strategic Anticipations: Navigating Market Dynamics

The consistent performance and strategic adaptations by Victoria’s Secret are expected to manifest profitably within the market dynamics. The revised fiscal 2024 operating guidance reassures stakeholders of potential growth, albeit with projected earnings volatility posing risks and opportunities. UBS, though maintaining a sell rating, has indicated possible fiscal 2025 EPS growth, underlying the anticipation of tactful trading.

The critical insight from Victoria’s Secret’s key ratios reinforces this optimism. Notably, asset turnover sitting at 1.3 reveals the brand’s adeptness in maximizing its asset utility efficiently, propelling revenues beyond initial predictions. Furthermore, cash flow management metrics, like capital expenditure and operating cash flow, continue to shed more light onto the company’s progress toward bolstering liquidity and accurately leveraging investments.

Conclusion: Market Potential

Victoria’s Secret is steadily defying market expectations, creating a compelling case for potential rebound from past challenges. Given the robust financial results, strategic maneuvers, and positive market sentiment, the brand is poised to navigate effectively on an upward trend despite previous hurdles. Traders are keen on witnessing how its stock evolves within this dynamic space, compelled by the promising rallies in revenue, strategic leadership, and market adaptation strategies. As millionaire penny stock trader and teacher Tim Sykes says, “It’s better to go home at zero than to go home in the red.” This philosophy may resonate with those observing the brand’s current trajectory, highlighting the importance of maintaining a balanced approach in stock assessment. With the broader market casting a spotlight on their impressive turnaround, the brand stands well-positioned to capture trader confidence, align its financial stability, and reaffirm its presence in the competitive retail sector.

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* Results are not typical and will vary from person to person. Making money trading stocks takes time, dedication, and hard work. There are inherent risks involved with investing in the stock market, including the loss of your investment. Past performance in the market is not indicative of future results. Any investment is at your own risk. See Terms of Service here

The available research on day trading suggests that most active traders lose money. Fees and overtrading are major contributors to these losses.

A 2000 study called “Trading is Hazardous to Your Wealth: The Common Stock Investment Performance of Individual Investors” evaluated 66,465 U.S. households that held stocks from 1991 to 1996. The households that traded most averaged an 11.4% annual return during a period where the overall market gained 17.9%. These lower returns were attributed to overconfidence.

A 2014 paper (revised 2019) titled “Learning Fast or Slow?” analyzed the complete transaction history of the Taiwan Stock Exchange between 1992 and 2006. It looked at the ongoing performance of day traders in this sample, and found that 97% of day traders can expect to lose money from trading, and more than 90% of all day trading volume can be traced to investors who predictably lose money. Additionally, it tied the behavior of gamblers and drivers who get more speeding tickets to overtrading, and cited studies showing that legalized gambling has an inverse effect on trading volume.

A 2019 research study (revised 2020) called “Day Trading for a Living?” observed 19,646 Brazilian futures contract traders who started day trading from 2013 to 2015, and recorded two years of their trading activity. The study authors found that 97% of traders with more than 300 days actively trading lost money, and only 1.1% earned more than the Brazilian minimum wage ($16 USD per day). They hypothesized that the greater returns shown in previous studies did not differentiate between frequent day traders and those who traded rarely, and that more frequent trading activity decreases the chance of profitability.

These studies show the wide variance of the available data on day trading profitability. One thing that seems clear from the research is that most day traders lose money .

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Citations for Disclaimer

Barber, Brad M. and Odean, Terrance, Trading is Hazardous to Your Wealth: The Common Stock Investment Performance of Individual Investors. Available at SSRN: “Day Trading for a Living?”

Barber, Brad M. and Lee, Yi-Tsung and Liu, Yu-Jane and Odean, Terrance and Zhang, Ke, Learning Fast or Slow? (May 28, 2019). Forthcoming: Review of Asset Pricing Studies, Available at SSRN: “https://ssrn.com/abstract=2535636”

Chague, Fernando and De-Losso, Rodrigo and Giovannetti, Bruno, Day Trading for a Living? (June 11, 2020). Available at SSRN: “https://ssrn.com/abstract=3423101”